Shavershen branding shavershennogo restaurant. We needed to develop a concept from scratch that would reflect an impeccable approach to creating a prosaic product - shawarma. The guys are anxious about the recipe, carefully select the ingredients and monitor the quality of their products so that their guests get the perfect shawarma. We came up with a name, positioning, and visual style that sharply sets the company apart from its competitors. Trending web brutalism - a conscious, albeit non-trivial solution for a restaurant, is designed to show an attentive attitude to the needs of consumers, as well as surprise and entertain them. We have developed not only a logo, but also a series of illustrations that help decorate any media. The restaurant is already operating at Arbat d.1, (@foodart_arbat)

Launch